{"id":3589,"date":"2021-12-03T19:26:17","date_gmt":"2021-12-03T18:26:17","guid":{"rendered":"https:\/\/qualifio.fidelodev.be\/?page_id=3589"},"modified":"2022-09-12T17:23:11","modified_gmt":"2022-09-12T15:23:11","slug":"medios","status":"publish","type":"page","link":"https:\/\/qualifio.fidelodev.be\/es\/medios\/","title":{"rendered":"Sectores &#8211; Medios"},"content":{"rendered":"\n<div class=\"wp-block-group page-green is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group main-top-page is-layout-flow wp-block-group-is-layout-flow\">\n<section class=\"wp-block-fidelo-content-anim pre-footer top-page\"><div class=\"wrapper-max\">\n<h1 class=\"has-text-align-center wp-block-heading\" id=\"qualifio-para-medios-de-comunicacion\">Qualifio para medios de comunicaci\u00f3n<\/h1>\n\n\n\n<p class=\"has-text-align-center\">En los \u00faltimos a\u00f1os los medios de comunicaci\u00f3n han tenido que enfrentarse a m\u00faltiples retos para completar su transformaci\u00f3n digital con \u00e9xito: la disminuci\u00f3n de la audiencia de los medios tradicionales; la adaptaci\u00f3n de la redacci\u00f3n a los nuevos canales de distribuci\u00f3n; las dificultades para monetizar las audiencias, en especial con la inminente desaparici\u00f3n de las cookies de terceros; la competencia feroz de las grandes tecnol\u00f3gicas en el pastel publicitario, etc. Encontrar nuevas soluciones para adaptarse a estas realidades cambiantes se ha convertido en una prioridad,&nbsp; y Qualifio se sit\u00faa como una herramienta clave en este aspecto.<\/p>\n<\/div><div class=\"r-bg\"><div class=\"r-b r1\"><\/div><div class=\"r-b r2\"><\/div><div class=\"r-b r3\"><\/div><div class=\"r-b r4\"><\/div><\/div><\/section>\n<\/div>\n\n\n\n<div class=\"wp-block-group bg-light-grey is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"has-text-align-center wp-block-heading\" id=\"que-puede-hacer-qualifio-para-ayudarte\">\u00bfQu\u00e9 puede hacer Qualifio para ayudarte?<\/h2>\n\n\n\n<p class=\"has-text-align-center\">Crea contenidos m\u00e1s interactivos y conoce mejor a tu audiencia para segmentarla y monetizarla.<\/p>\n\n\n\n<div class=\"wp-block-columns wrapper-max columns-rounded is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-fidelo-icon-picker icon align-center\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 134.69 156.21\"><g id=\"Calque_2\" data-name=\"Calque 2\"><g id=\"Calque_1-2\" data-name=\"Calque 1\"><path d=\"M127.78,58.06a13.27,13.27,0,0,0-16.41,2.78,41.93,41.93,0,0,0-3,4.43L84.12,58.56A19.12,19.12,0,0,0,84.23,48a1.28,1.28,0,0,1,.38-1.12c3.69-2.52,7.41-5,11.08-7.44,5.47,3.42,10.39,3.13,14.06-.74A10.12,10.12,0,0,0,98.22,22.49C93.35,24.69,91.46,29.4,93,35.7L82,43.07c-4.26-4.88-5.48-5.63-11.69-7.43a1.26,1.26,0,0,1-.73-.88c-.06-2.69,0-5.38,0-8.07.66-.18,1.2-.32,1.73-.48a13.38,13.38,0,0,0,9.42-12.38c0-1.6-.62-2.45-2-2.59-1.5-.15-2.38.62-2.59,2.29,0,.31-.06.61-.09.91a8.76,8.76,0,0,1-11.57,7.3,8.32,8.32,0,0,1-5.87-7.12,8.31,8.31,0,0,1,4.09-8.71,8.5,8.5,0,0,1,9.63.23c1.54,1,2.76.85,3.58-.37s.54-2.54-1.08-3.4S71.13.78,69.27,0h-4a8,8,0,0,1-1,.32,13.42,13.42,0,0,0-.72,26c.43.13.85.28,1.34.44,0,2.7,0,5.35,0,8a1.22,1.22,0,0,1-.68.94,18.06,18.06,0,0,0-11.89,8c-3.13-2.09-6.17-4.21-9.31-6.17a2.29,2.29,0,0,1-1.23-3,9.93,9.93,0,0,0-7.49-12A10.11,10.11,0,1,0,38.65,40c3.72,2.49,7.45,5,11.15,7.47a1.2,1.2,0,0,1,.44,1,18.8,18.8,0,0,0,.44,10.75l-24.5,6.76c-3.43-6.52-7.58-9.17-13.75-8.87a13.38,13.38,0,1,0,2.08,26.68c6.73-.72,11.28-5.21,12.24-12.14.1-.73.25-1.17,1-1.39,8-2.19,16.05-4.43,24.09-6.59a2.27,2.27,0,0,1,1.64.56c1.53,1.24,2.9,2.68,4.48,3.85a2.38,2.38,0,0,1,1.2,2.17q0,20.06,0,40.12c0,2.44.06,4.88-.06,7.32a2,2,0,0,1-1.08,1.55c-.57.12-1.32-.37-1.91-.74-.3-.19-.42-.67-.62-1-2.73-4.82-5.4-9.67-8.2-14.44a10.85,10.85,0,0,0-14.53-4.33,5.78,5.78,0,0,0-2.69,7.8c2.41,4.41,5,8.72,7.63,13a2.17,2.17,0,0,0,3.9-.38,3.33,3.33,0,0,0-.35-2.41c-2.14-3.8-4.39-7.55-6.6-11.32-1-1.68-.68-2.44,1.16-3,3-1,6,.27,7.74,3.29,2.82,4.94,5.58,9.91,8.39,14.86,1.58,2.78,4.19,4,7,3.24,3.06-.77,4.77-3,4.77-6.39q0-19.38,0-38.75c0-7.93,0-15.86,0-23.8a3.63,3.63,0,0,1,5.52-3.32c1.51.81,1.78,2.22,1.78,3.77q0,22,0,44.08c0,1.38,0,2.75,0,4.12a2,2,0,0,0,2.21,2,2.08,2.08,0,0,0,2.29-1.81,7.82,7.82,0,0,0,.05-1.37c0-5.34,0-10.68,0-16a3.33,3.33,0,0,1,2.79-3.62c2.63-.54,4.5,1.05,4.51,3.9,0,5.5,0,11,.06,16.48a2.86,2.86,0,0,0,1.12,2.09,2.61,2.61,0,0,0,2.36-.1,3.26,3.26,0,0,0,1-2.33c.09-4.73,0-9.46.06-14.19a3.5,3.5,0,0,1,4.19-3.66c1.94.22,3.09,1.59,3.1,3.85,0,4.78,0,9.56.06,14.34A2.85,2.85,0,0,0,96,105.1a2.58,2.58,0,0,0,2.36-.09,3.33,3.33,0,0,0,1-2.33c.11-3.3,0-6.61.06-9.91a3.33,3.33,0,0,1,3.47-3.46c2.42-.08,3.81,1.36,3.81,4.08,0,9.41,0,18.82,0,28.22a31.15,31.15,0,0,1-5.64,18.49,4.37,4.37,0,0,0-.71,2.25c-.07,3.71,0,7.42,0,11.13,0,1.78.88,2.76,2.35,2.71s2.21-1,2.22-2.7c0-3.2,0-6.4,0-9.61a5,5,0,0,1,.72-2.38c3-4.72,5.18-9.8,5.33-15.38.31-11.23.29-22.46.23-33.7a7.71,7.71,0,0,0-7-7.66c-1.73-.21-3.55.27-5.44.45C95.92,80,92.76,79,86.21,81.51,83.49,78,80,77,75.66,78.57c0-3.22,0-6.3,0-9.39,0-.37.54-.76.89-1.08,1.59-1.47,3.28-2.86,4.78-4.43a1.58,1.58,0,0,1,1.91-.58c7.33,2.07,14.66,4.13,22,6.06,1.74.46,2.59,1,2.89,3a13.13,13.13,0,0,0,12.75,11,13.4,13.4,0,0,0,6.84-25.13ZM102.45,26.18a5.53,5.53,0,1,1-5.58,5.44A5.54,5.54,0,0,1,102.45,26.18ZM32,37.84a5.51,5.51,0,0,1-5.49-5.68,5.45,5.45,0,0,1,5.62-5.37A5.53,5.53,0,0,1,32,37.84ZM13.38,79.23a8.84,8.84,0,0,1-8.79-8.87,8.83,8.83,0,0,1,17.65.07A8.85,8.85,0,0,1,13.38,79.23ZM75.64,63c0-2.85,0-5.42,0-8,.11-8.14-7.93-9.88-12.42-7.46a7.21,7.21,0,0,0-4,6.53c-.07,2.94,0,5.88,0,8.85-2.46-.91-5.57-6.17-4.88-11.63a13.09,13.09,0,0,1,25-3.29A12.94,12.94,0,0,1,75.64,63Zm45.67,15.64a8.82,8.82,0,1,1,8.78-8.86A8.79,8.79,0,0,1,121.31,78.62Z\"><\/path><path d=\"M62.29,144.68c-5.18-.7-9.62-2.74-12.9-6.67A76.19,76.19,0,0,1,44,130c-.73-1.14-.26-2.17.79-2.89a2.05,2.05,0,0,1,3.07.56c1,1.51,1.93,3.09,2.9,4.64a15.88,15.88,0,0,0,12.84,7.88c2.9.23,3.3.68,3.3,3.54,0,3.3,0,6.6,0,9.9,0,1.7-.84,2.63-2.27,2.62s-2.27-1-2.29-2.65c0-2.93,0-5.87,0-8.88\"><\/path><\/g><\/g><\/svg><\/div>\n\n\n\n<h3 class=\"has-text-align-center has-marine-color has-text-color wp-block-heading\" id=\"interactua-con-contenido-interactivo\">Interact\u00faa con contenido interactivo<\/h3>\n\n\n\n<p class=\"has-text-align-center\">Aumenta el n\u00famero de p\u00e1ginas vistas en tu sitio web a\u00f1adiendo <strong>quizzes, test, sondeos <\/strong>y m\u00e1s de 50 formatos interactivos adicionales en tus art\u00edculos. Ofrece a los anunciantes <strong>formatos publicitarios innovadores<\/strong> en varios canales y capta clientes potenciales para convertirlos en clientes de pago.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-fidelo-icon-picker icon align-center\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 90.84 117.9\"><g id=\"Calque_2\" data-name=\"Calque 2\"><g id=\"Calque_1-2\" data-name=\"Calque 1\"><path d=\"M77.41,5.85C69,2.08,57.62,0,45.42,0s-23.56,2.08-32,5.85C4.77,9.72,0,15,0,20.8V98H0c.5,5.41,5.22,10.37,13.43,14,8.43,3.76,19.78,5.83,32,5.83s23.51-2.07,32-5.83c8.21-3.66,12.93-8.62,13.42-14h0V20.8C90.84,15,86.07,9.72,77.41,5.85Zm-32,56.82c-21.82,0-41-7.67-41-16.4V29.93c7.35,7.16,23,11.68,41.05,11.68s33.7-4.52,41-11.67V46.27C86.42,55,67.24,62.67,45.42,62.67Zm0-25.43c-21.87,0-41.05-7.68-41.05-16.44S23.55,4.37,45.42,4.37s40.83,7.59,41,16.29v.18C86.41,29.57,67.23,37.24,45.42,37.24Zm0,50.86c-21.82,0-41-7.67-41-16.4V55.36C11.72,62.51,27.4,67,45.42,67s33.7-4.52,41-11.68V71.7C86.42,80.43,67.24,88.1,45.42,88.1Zm41-7.31V97.13c0,8.74-19.22,16.4-41,16.4s-41-7.66-41-16.4V80.79c7.35,7.16,23,11.68,41.05,11.68S79.12,88,86.46,80.79Z\"><\/path><\/g><\/g><\/svg><\/div>\n\n\n\n<h3 class=\"has-text-align-center has-marine-color has-text-color wp-block-heading\" id=\"conoce-a-tu-audiencia-recopilando-first-party-y-zero-party-data\">Conoce a tu audiencia recopilando first-party y zero-party data<\/h3>\n\n\n\n<p class=\"has-text-align-center\">Usa formatos interactivos combinados con formularios eficaces para recopilar datos sobre tu audiencia con el fin de <strong>conocerla y monetizarla mejor<\/strong>. Adem\u00e1s, conecta tu sistema de registro a Qualifio para aumentar la tasa de registro y convertir a tus <strong>visitantes an\u00f3nimos en leads<\/strong>. Por \u00faltimo, integra todos los datos recopilados en tus herramientas de marketing (CRM, CDP y DMP) para<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-fidelo-icon-picker icon align-center\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 138.99 139.1\"><g id=\"Calque_2\" data-name=\"Calque 2\"><g id=\"Calque_1-2\" data-name=\"Calque 1\"><path d=\"M116,46a2.9,2.9,0,0,0-5.18,2.61,46.44,46.44,0,0,1-69.93,57.59,2.89,2.89,0,0,0-3.55,4.55A52.23,52.23,0,0,0,116,46Z\"><\/path><path d=\"M108.51,34.93c-.7-.82-1.48-1.59-2.22-2.37s-1.56-1.52-2.38-2.22a2.89,2.89,0,0,0-3.85,4.32c.74.62,1.44,1.32,2.1,2s1.37,1.4,2,2.1a2.84,2.84,0,0,0,2.18,1,2.81,2.81,0,0,0,1.91-.74A2.86,2.86,0,0,0,108.51,34.93Z\"><\/path><path d=\"M103.29,60.51a5.23,5.23,0,0,0-4.36-3.58l-17.4-2.06L74.21,39a5.24,5.24,0,0,0-9.51,0L57.42,54.91,40,57a5.14,5.14,0,0,0-4.36,3.58A5.25,5.25,0,0,0,37.06,66L49.91,77.88,46.48,95.05a5.2,5.2,0,0,0,2.07,5.26,5.27,5.27,0,0,0,3.07,1,5.58,5.58,0,0,0,2.57-.66l15.27-8.57,15.26,8.57a5.1,5.1,0,0,0,5.61-.35,5.24,5.24,0,0,0,2.06-5.26L89,77.88,101.81,66A5.22,5.22,0,0,0,103.29,60.51ZM83.9,74.73A2.91,2.91,0,0,0,83,77.41L86.55,95,70.9,86.21a3,3,0,0,0-2.81,0L52.44,95l3.5-17.56a2.88,2.88,0,0,0-.85-2.68L41.93,62.58l17.79-2.1A2.88,2.88,0,0,0,62,58.8l7.51-16.28L77.05,58.8a3,3,0,0,0,2.3,1.68l17.79,2.1Z\"><\/path><path d=\"M92.9,22.86a52.22,52.22,0,0,0-64.8,78.62,2.94,2.94,0,0,0,2.3,1.13,2.86,2.86,0,0,0,1.79-.63,2.9,2.9,0,0,0,.51-4A46.43,46.43,0,0,1,90.33,28a2.87,2.87,0,0,0,3.89-1.28A3,3,0,0,0,92.9,22.86Z\"><\/path><path d=\"M137.56,74.65a9.87,9.87,0,0,0,0-10.24l-3.82-6.23a4,4,0,0,1-.54-2.77l1.13-7.2a9.83,9.83,0,0,0-3.94-9.5l-5.88-4.28A4.18,4.18,0,0,1,123,32.09L121.24,25A9.79,9.79,0,0,0,114,17.76l-3-.7h0l-4.13-1a4.19,4.19,0,0,1-2.33-1.56l-4.29-5.88a9.77,9.77,0,0,0-9.5-3.93l-7.2,1.13a4.13,4.13,0,0,1-2.77-.55L74.59,1.45a9.78,9.78,0,0,0-10.24,0L58.12,5.26a4,4,0,0,1-2.76.55l-7.2-1.13a9.8,9.8,0,0,0-9.5,3.93l-4.29,5.88A4.19,4.19,0,0,1,32,16.05l-4.21,1h0l-2.84.7A9.87,9.87,0,0,0,17.75,25L16,32.13a4.18,4.18,0,0,1-1.55,2.33L8.6,38.75a9.79,9.79,0,0,0-3.94,9.5l1.13,7.2a4.13,4.13,0,0,1-.54,2.77L1.43,64.45a9.87,9.87,0,0,0,0,10.24l3.82,6.23a4,4,0,0,1,.54,2.76L4.66,90.89a9.83,9.83,0,0,0,3.94,9.5l5.88,4.28A4.17,4.17,0,0,1,16,107l1.72,7.08A9.78,9.78,0,0,0,25,121.33l3,.71h0l4.12,1a4.13,4.13,0,0,1,2.34,1.56l4.28,5.88a9.82,9.82,0,0,0,9.51,3.93l7.2-1.13a4.1,4.1,0,0,1,2.76.54l6.23,3.82a9.78,9.78,0,0,0,10.24,0l6.23-3.82a4,4,0,0,1,2.77-.54l7.2,1.13a9.84,9.84,0,0,0,9.5-3.93l4.29-5.88a4.14,4.14,0,0,1,2.33-1.56l4.21-1h0l2.84-.71a9.3,9.3,0,0,0,2.53-1,9.64,9.64,0,0,0,4.71-6.27L123,107a4.12,4.12,0,0,1,1.55-2.34l5.88-4.28a9.79,9.79,0,0,0,3.94-9.5l-1.13-7.21a4.11,4.11,0,0,1,.54-2.76ZM99.9,121.14,95.62,127a4.06,4.06,0,0,1-3.93,1.64l-7.2-1.13a10,10,0,0,0-6.66,1.32l-6.23,3.82a4.2,4.2,0,0,1-4.25,0l-6.23-3.82a10,10,0,0,0-6.66-1.32l-7.2,1.13A4.09,4.09,0,0,1,43.33,127L39,121.14a9.92,9.92,0,0,0-5.64-3.78l-7.09-1.71a4.05,4.05,0,0,1-3-3l-1.71-7.09a9.9,9.9,0,0,0-3.78-5.64l-5.88-4.28a4.1,4.1,0,0,1-1.63-3.94l1.13-7.2a10,10,0,0,0-1.33-6.66L6.3,71.61a4.13,4.13,0,0,1,0-4.24l3.81-6.23a10,10,0,0,0,1.33-6.66l-1.13-7.2a4.13,4.13,0,0,1,1.63-3.94l5.88-4.28a9.89,9.89,0,0,0,3.78-5.65l1.71-7.08a4,4,0,0,1,2-2.57,3.12,3.12,0,0,1,1-.39l7.09-1.72A9.91,9.91,0,0,0,39,17.88L43.29,12a4.06,4.06,0,0,1,3.93-1.64l7.21,1.13a10,10,0,0,0,6.65-1.32l6.23-3.82a4.15,4.15,0,0,1,4.25,0l6.23,3.82a10,10,0,0,0,6.66,1.32l7.2-1.13A4.09,4.09,0,0,1,95.58,12l4.29,5.88a9.85,9.85,0,0,0,5.64,3.77l7.09,1.72a4.05,4.05,0,0,1,3,3l1.71,7.08a9.89,9.89,0,0,0,3.78,5.65L127,43.38a4.07,4.07,0,0,1,1.63,3.93l-1.13,7.21a10,10,0,0,0,1.33,6.66l3.81,6.23a4.13,4.13,0,0,1,0,4.24l-3.81,6.23a10,10,0,0,0-1.33,6.66l1.13,7.2A4.09,4.09,0,0,1,127,95.67L121.09,100a9.9,9.9,0,0,0-3.78,5.64l-1.71,7.09a4,4,0,0,1-1.95,2.57,3.12,3.12,0,0,1-1,.39l-7.09,1.71A10,10,0,0,0,99.9,121.14Z\"><\/path><\/g><\/g><\/svg><\/div>\n\n\n\n<h3 class=\"has-text-align-center has-marine-color has-text-color wp-block-heading\" id=\"refuerza-la-relacion-con-tus-clientes-gracias-programas-de-de-fidelizacion\">Refuerza la relaci\u00f3n con tus clientes gracias&nbsp; programas de de fidelizaci\u00f3n<\/h3>\n\n\n\n<p class=\"has-text-align-center\">Mant\u00e9n el inter\u00e9s de tu audiencia. Crea programas de fidelizaci\u00f3n, segmenta a tus suscriptores y env\u00eda recompensas y mensajes m\u00e1s relevantes. Trata a tu audiencia de forma m\u00e1s personal y <strong>recompensa las interacciones<\/strong> que tengan con tu contenido.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<section class=\"wp-block-fidelo-content-image content-img\" data-order-inverse=\"true\" data-block-style=\"bg-white\"><div class=\"classic-content\"><div class=\"classic-content-img\"><img decoding=\"async\" alt=\"solutions-green\" class=\"small-img\" src=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/solutions-green.png\"\/><\/div><article class=\"content-text\">\n<h2 class=\"wp-block-heading\" id=\"te-interesa-una-demo-de-nuestras-soluciones\">\u00bfTe interesa una demo de nuestra soluci\u00f3n?<\/h2>\n\n\n\n<p>\u00a1Nos encantar\u00e1 responder a las preguntas que tengas!<\/p>\n\n\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-a70ea44f-7fc5-4189-88bd-bbbe19b572da\"><span class=\"hs-cta-node hs-cta-a70ea44f-7fc5-4189-88bd-bbbe19b572da\" id=\"hs-cta-a70ea44f-7fc5-4189-88bd-bbbe19b572da\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/5566751\/a70ea44f-7fc5-4189-88bd-bbbe19b572da\"><img decoding=\"async\" class=\"hs-cta-img\" id=\"hs-cta-img-a70ea44f-7fc5-4189-88bd-bbbe19b572da\" style=\"border-width:0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/5566751\/a70ea44f-7fc5-4189-88bd-bbbe19b572da.png\" alt=\"Solicita una demo\"><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(5566751, 'a70ea44f-7fc5-4189-88bd-bbbe19b572da', {\"useNewLoader\":\"true\",\"region\":\"na1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/article><\/div><\/section>\n\n\n\n<section class=\"wp-block-fidelo-testimonials container-bcg-img\" data-category=\"sectors-media\" data-block-style=\"bg-marine\"><div class=\"wrapper-max\"><div class=\"content-text\"><\/div><div class=\"additional-block\"><div class=\"additional-block-box\"><div class=\"text-slider\">    <div class=\"text-slider-slide\">      <div class=\"text-slider-img\">        <img decoding=\"async\" src=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-vocento-1024x154.png\">      <\/div>      <article><!-- wp:paragraph -->\n<p><em>\u201cPara el ABC, m\u00e1s del 50% de los usuarios registrados que se consiguen al mes, vienen por acciones realizadas con Qualifio, en menos de un a\u00f1o, el ABC ha hecho unas 500 acciones.\u201d<\/em><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:fidelo\/author {\"MediaIDLarge\":3903} -->\n<div class=\"wp-block-fidelo-author author\"><img decoding=\"async\" src=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/laura-velasco.png\"\/><article><p><b class=\"authorName\">Laura Velasco<\/b><\/p><p class=\"authorJob\">Directora de Estrategia de Usuario<\/p><\/article><\/div>\n<!-- \/wp:fidelo\/author -->\n\n<!-- wp:html -->\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-27d69520-b808-4300-b379-25b42dc3cd06\"><span class=\"hs-cta-node hs-cta-27d69520-b808-4300-b379-25b42dc3cd06\" id=\"hs-cta-27d69520-b808-4300-b379-25b42dc3cd06\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/5566751\/27d69520-b808-4300-b379-25b42dc3cd06\" ><img decoding=\"async\" class=\"hs-cta-img\" id=\"hs-cta-img-27d69520-b808-4300-b379-25b42dc3cd06\" style=\"border-width:0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/5566751\/27d69520-b808-4300-b379-25b42dc3cd06.png\"  alt=\"Lee el caso de \u00e9xito\"\/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(5566751, '27d69520-b808-4300-b379-25b42dc3cd06', {\"useNewLoader\":\"true\",\"region\":\"na1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<!-- \/wp:html --><\/article>    <\/div><\/div><div class=\"bcg-img-content\"><img decoding=\"async\" alt=\"quote-vocento-bg\" src=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/quote-vocento-bg.jpg\"\/><\/div><\/div><\/div><\/div><\/section>\n\n\n\n<div class=\"wp-block-group bg-white align-center is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"has-text-align-center wp-block-heading\" id=\"unete-a-los-grupos-de-comunicacion-que-interactuan-con-su-audiencia-gracias-a-qualifio\">\u00danete a los grupos de comunicaci\u00f3n que interact\u00faan con su audiencia gracias a Qualifio.<\/h2>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center wrapper-max box-logos_horizontal is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center logo-img is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-grupo-godo.png\" alt=\"logo-grupo-godo\" class=\"wp-image-3670\" width=\"107\" height=\"71\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center logo-img is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-vocento-1024x154.png\" alt=\"logo-vocento\" class=\"wp-image-3757\" width=\"115\" height=\"17\" srcset=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-vocento-1024x154.png 1024w, https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-vocento-300x45.png 300w, https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-vocento-768x115.png 768w, https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-vocento-1536x230.png 1536w, https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-vocento-2048x307.png 2048w\" sizes=\"auto, (max-width: 115px) 100vw, 115px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-mediaset-1024x224.png\" alt=\"logo-mediaset\" class=\"wp-image-3691\" width=\"124\" height=\"26\" srcset=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-mediaset-1024x224.png 1024w, https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-mediaset-300x66.png 300w, https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-mediaset-768x168.png 768w, https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-mediaset.png 1280w\" sizes=\"auto, (max-width: 124px) 100vw, 124px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-atresmedia.png\" alt=\"logo-atresmedia\" class=\"wp-image-3622\" width=\"152\" height=\"65\" srcset=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-atresmedia.png 343w, https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-atresmedia-300x129.png 300w\" sizes=\"auto, (max-width: 152px) 100vw, 152px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-diario-as-1024x562.png\" alt=\"logo-diario-as\" class=\"wp-image-3652\" width=\"69\" height=\"38\" srcset=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-diario-as-1024x562.png 1024w, https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-diario-as-300x165.png 300w, https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-diario-as-768x422.png 768w, https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-diario-as-1536x843.png 1536w, https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-diario-as-2048x1124.png 2048w\" sizes=\"auto, (max-width: 69px) 100vw, 69px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-prensa-iberica-1024x284.jpeg\" alt=\"logo-prensa-iberica\" class=\"wp-image-3715\" width=\"140\" height=\"38\" srcset=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-prensa-iberica-1024x284.jpeg 1024w, https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-prensa-iberica-300x83.jpeg 300w, https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-prensa-iberica-768x213.jpeg 768w, https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-prensa-iberica.jpeg 1042w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center logo-img is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-unidad-editorial-logo.png\" alt=\"logo-unidad-editorial\" class=\"wp-image-3747\" width=\"139\" height=\"58\" srcset=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-unidad-editorial-logo.png 872w, https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-unidad-editorial-logo-300x126.png 300w, https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-unidad-editorial-logo-768x322.png 768w\" sizes=\"auto, (max-width: 139px) 100vw, 139px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center logo-img is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-beteve-1024x279.png\" alt=\"logo-beteve\" class=\"wp-image-3628\" width=\"101\" height=\"27\" srcset=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-beteve-1024x279.png 1024w, https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-beteve-300x82.png 300w, https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-beteve-768x209.png 768w, https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-beteve-1536x419.png 1536w, https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/logo-beteve-2048x558.png 2048w\" sizes=\"auto, (max-width: 101px) 100vw, 101px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-a70ea44f-7fc5-4189-88bd-bbbe19b572da\"><span class=\"hs-cta-node hs-cta-a70ea44f-7fc5-4189-88bd-bbbe19b572da\" id=\"hs-cta-a70ea44f-7fc5-4189-88bd-bbbe19b572da\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/5566751\/a70ea44f-7fc5-4189-88bd-bbbe19b572da\"><img decoding=\"async\" class=\"hs-cta-img\" id=\"hs-cta-img-a70ea44f-7fc5-4189-88bd-bbbe19b572da\" style=\"border-width:0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/5566751\/a70ea44f-7fc5-4189-88bd-bbbe19b572da.png\" alt=\"Solicita una demo\"><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(5566751, 'a70ea44f-7fc5-4189-88bd-bbbe19b572da', {\"useNewLoader\":\"true\",\"region\":\"na1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n<\/div>\n\n\n\n<section class=\"wp-block-fidelo-cards-wrap\" data-order-inverse=\"false\" data-block-style=\"bg-light-grey\"><h2 class=\"has-text-align-center\">Insp\u00edrate con nuestro contenido sobre medios de comunicaci\u00f3n<\/h2><p class=\"has-text-align-center intro\">\u00a1Visita nuestro blog y descubre nuestros art\u00edculos, e-books y casos de \u00e9xito!<\/p><div class=\"wrapper-max container-blog\">\n<div class=\"wp-block-fidelo-cards-blockitem blog-item\"><a href=\"https:\/\/qualifio.fidelodev.be\/blog\/es\/beteve-casos\/\" class=\"full-hover-link\"><\/a><div class=\"blog-item-img\"><img decoding=\"async\" alt=\"data-collection-media-beteve\" src=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/data-collection-media-beteve.png\"\/><\/div><article class=\"blog-item-txt\"><article><p class=\"blog-article-type orange\" data-block-style=\"red\">Engagement<\/p><h3>\u00bfBuscando la forma de acercarte a tu audiencia? betev\u00e9 nos cuenta como lo ha conseguido con la gamificaci\u00f3n<\/h3><\/article><div class=\"author\"><img decoding=\"async\" src=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/natalia-blog.jpg\"\/><article><p class=\"author\">Natalia Baquero<\/p><p class=\"date\"><\/p><\/article><\/div><\/article><\/div>\n\n\n\n<div class=\"wp-block-fidelo-cards-blockitem blog-item\"><a href=\"https:\/\/qualifio.fidelodev.be\/blog\/es\/nuevos-suscriptores-de-pagos-bonnier-publications\/\" class=\"full-hover-link\"><\/a><div class=\"blog-item-img\"><img decoding=\"async\" alt=\"data-collection--media-bonnier-blog\" src=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/data-collection-bonnier-blog.jpeg\"\/><\/div><article class=\"blog-item-txt\"><article><p class=\"blog-article-type orange\" data-block-style=\"purple\">Activaci\u00f3n de ventas<\/p><h3>Qualifio como fuente de nuevos suscriptores de pago: el caso de Publicaciones Bonnier<\/h3><\/article><div class=\"author\"><img decoding=\"async\" src=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/anastasia-blog.jpeg\"\/><article><p class=\"author\">Anastasia Babatzikis<\/p><p class=\"date\"><\/p><\/article><\/div><\/article><\/div>\n\n\n\n<div class=\"wp-block-fidelo-cards-blockitem blog-item\"><a href=\"https:\/\/qualifio.fidelodev.be\/blog\/es\/contenido-interactivo-generar-trafico-segmentar-datos-ngroup\/\" class=\"full-hover-link\"><\/a><div class=\"blog-item-img\"><img decoding=\"async\" alt=\"ngroup-data-collection-media\" src=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/ngroup-data-collection-media.png\"\/><\/div><article class=\"blog-item-txt\"><article><p class=\"blog-article-type orange\" data-block-style=\"red\">Engagement<\/p><h3>El contenido interactivo como palanca para generar tr\u00e1fico y segmentar datos: el caso de \u00e9xito de NGroup<\/h3><\/article><div class=\"author\"><img decoding=\"async\" src=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2021\/12\/anastasia-blog.jpeg\"\/><article><p class=\"author\">Anastasia Babatzikis<\/p><p class=\"date\"><\/p><\/article><\/div><\/article><\/div>\n<\/div><\/section>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u00bfQu\u00e9 puede hacer Qualifio para ayudarte? Crea contenidos m\u00e1s interactivos y conoce mejor a tu audiencia para segmentarla y monetizarla. Interact\u00faa con contenido interactivo Aumenta el n\u00famero de p\u00e1ginas vistas en tu sitio web a\u00f1adiendo quizzes, test, sondeos y m\u00e1s de 50 formatos interactivos adicionales en tus art\u00edculos. Ofrece a los anunciantes formatos publicitarios innovadores [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-3589","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Engagement y fidelizaci\u00f3n para medios - Qualifio<\/title>\n<meta name=\"description\" content=\"\u00bfC\u00f3mo los medios de comunicaci\u00f3n recopilan first party data y monetizan sus audiencias? 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