{"id":30863,"date":"2022-02-01T09:35:16","date_gmt":"2022-02-01T08:35:16","guid":{"rendered":"https:\/\/qualifio.fidelodev.be\/blog\/sujet-d-actualite-pour-2022\/"},"modified":"2022-08-24T15:29:19","modified_gmt":"2022-08-24T13:29:19","slug":"sujet-d-actualite-pour-2022","status":"publish","type":"post","link":"https:\/\/qualifio.fidelodev.be\/fr\/blog\/sujet-d-actualite-pour-2022\/","title":{"rendered":"Sujet d\u2019actualit\u00e9 pour 2022 : les strat\u00e9gies de collecte de donn\u00e9es seront \u00e0 l\u2019ordre du jour cette ann\u00e9e"},"content":{"rendered":"<p>Les tendances du marketing digital de ces derni\u00e8res ann\u00e9es sont nombreuses et vari\u00e9es : de la protection de la vie priv\u00e9e des consommateurs \u00e0 la prise de pouvoir d&rsquo;Instagram sur Facebook, en passant par l&rsquo;apparition des chatbots et la pr\u00e9valence de l&rsquo;utilisation de contenus vid\u00e9o. <strong>Mais quelle sera la principale tendance en 2022 ?<\/strong><\/p>\n<p>La fin pr\u00e9vue par Google des cookies tiers n&rsquo;est que dans deux ans et l&rsquo;imminence d&rsquo;un <strong>monde sans cookies<\/strong> sera certainement au c\u0153ur des pr\u00e9occupations de beaucoup d&rsquo;entre nous. Et la <strong>r\u00e9cente pand\u00e9mie<\/strong> a \u00e9galement jou\u00e9 un r\u00f4le important sur les tendances de l&rsquo;\u00e9co-sph\u00e8re du marketing num\u00e9rique, de nombreuses entreprises ayant d\u00fb faire un plongeon pr\u00e9matur\u00e9 et pr\u00e9cipit\u00e9 dans leur parcours de num\u00e9risation.<\/p>\n<p><strong>Notre plateforme de collecte de donn\u00e9es, <a href=\"https:\/\/qualifio.fidelodev.be\/fr\/engage\/\">Qualifio Engage<\/a><\/strong>, a enregistr\u00e9 des chiffres records ces derniers mois, signe que les strat\u00e9gies de collecte de donn\u00e9es sont en passe de devenir LE sujet de conversation de cette ann\u00e9e.<\/p>\n<p><strong><a href=\"https:\/\/fs.hubspotusercontent00.net\/hubfs\/5566751\/Press%20releases\/Communique%CC%81%20de%20presse%20-%20Sujet%20dactualite%CC%81%20pour%202022.pdf\">Lisez notre communiqu\u00e9 de presse<\/a><\/strong> et d\u00e9couvrez les sujets qui seront dans tous les esprits alors que nous nous lan\u00e7ons dans l&rsquo;aventure que sera 2022 !<\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/fs.hubspotusercontent00.net\/hubfs\/5566751\/Press%20releases\/Communique%CC%81%20de%20presse%20-%20Sujet%20dactualite%CC%81%20pour%202022.pdf\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-35570\" src=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/Fichier-12.png\" alt=\"press release\" width=\"300\" height=\"300\"><\/a><\/p>\n<p style=\"text-align: center\"><strong><a href=\"https:\/\/fs.hubspotusercontent00.net\/hubfs\/5566751\/Press%20releases\/Communique%CC%81%20de%20presse%20-%20Sujet%20dactualite%CC%81%20pour%202022.pdf\">LISEZ LE COMMUNIQUE DE PRESSE<\/a><\/strong> \u2192<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les tendances du marketing digital de ces derni\u00e8res ann\u00e9es sont nombreuses et vari\u00e9es : de la protection de la vie priv\u00e9e des consommateurs \u00e0 la prise de pouvoir d&rsquo;Instagram sur Facebook, en passant par l&rsquo;apparition des chatbots et la pr\u00e9valence de l&rsquo;utilisation de contenus vid\u00e9o. Mais quelle sera la principale tendance en 2022 ? La [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":30864,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[264],"tags":[],"class_list":["post-30863","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-collecte-de-donnees"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Les strat\u00e9gies de collecte de donn\u00e9es seront un sujet d&#039;actualit\u00e9<\/title>\n<meta name=\"description\" content=\"Quelle sera la tendance digitale #1 en 2022 ? Lisez notre communiqu\u00e9 de presse pour en savoir plus sur les strat\u00e9gies de collecte de donn\u00e9es !\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Les strat\u00e9gies de collecte de donn\u00e9es seront un sujet d&#039;actualit\u00e9\" \/>\n<meta property=\"og:description\" content=\"Quelle sera la tendance digitale #1 en 2022 ? Lisez notre communiqu\u00e9 de presse pour en savoir plus sur les strat\u00e9gies de collecte de donn\u00e9es !\" \/>\n<meta property=\"og:url\" content=\"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/\" \/>\n<meta property=\"og:site_name\" content=\"Qualifio\" \/>\n<meta property=\"article:published_time\" content=\"2022-02-01T08:35:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-08-24T13:29:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2022\/06\/banner_blog_data_and_trends.png\" \/>\n\t<meta property=\"og:image:width\" content=\"460\" \/>\n\t<meta property=\"og:image:height\" content=\"240\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Felicity Still\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Felicity Still\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/\"},\"author\":{\"name\":\"Felicity Still\",\"@id\":\"https:\/\/qualifio.fidelodev.be\/#\/schema\/person\/6284c2f99de35a9c0ef7bc6f7b9666a9\"},\"headline\":\"Sujet d\u2019actualit\u00e9 pour 2022 : les strat\u00e9gies de collecte de donn\u00e9es seront \u00e0 l\u2019ordre du jour cette ann\u00e9e\",\"datePublished\":\"2022-02-01T08:35:16+00:00\",\"dateModified\":\"2022-08-24T13:29:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/\"},\"wordCount\":230,\"publisher\":{\"@id\":\"https:\/\/qualifio.fidelodev.be\/#organization\"},\"image\":{\"@id\":\"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2022\/06\/banner_blog_data_and_trends.png\",\"articleSection\":[\"Collecte de donn\u00e9es\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/\",\"url\":\"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/\",\"name\":\"Les strat\u00e9gies de collecte de donn\u00e9es seront un sujet d'actualit\u00e9\",\"isPartOf\":{\"@id\":\"https:\/\/qualifio.fidelodev.be\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2022\/06\/banner_blog_data_and_trends.png\",\"datePublished\":\"2022-02-01T08:35:16+00:00\",\"dateModified\":\"2022-08-24T13:29:19+00:00\",\"description\":\"Quelle sera la tendance digitale #1 en 2022 ? Lisez notre communiqu\u00e9 de presse pour en savoir plus sur les strat\u00e9gies de collecte de donn\u00e9es !\",\"breadcrumb\":{\"@id\":\"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/#primaryimage\",\"url\":\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2022\/06\/banner_blog_data_and_trends.png\",\"contentUrl\":\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2022\/06\/banner_blog_data_and_trends.png\",\"width\":460,\"height\":240},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/qualifio.fidelodev.be\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Collecte de donn\u00e9es\",\"item\":\"https:\/\/qualifio.fidelodev.be\/fr\/blog\/category\/collecte-de-donnees\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Sujet d\u2019actualit\u00e9 pour 2022 : les strat\u00e9gies de collecte de donn\u00e9es seront \u00e0 l\u2019ordre du jour cette ann\u00e9e\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/qualifio.fidelodev.be\/#website\",\"url\":\"https:\/\/qualifio.fidelodev.be\/\",\"name\":\"Qualifio\",\"description\":\"Un site utilisant WordPress\",\"publisher\":{\"@id\":\"https:\/\/qualifio.fidelodev.be\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/qualifio.fidelodev.be\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/qualifio.fidelodev.be\/#organization\",\"name\":\"Qualifio\",\"url\":\"https:\/\/qualifio.fidelodev.be\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/qualifio.fidelodev.be\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2022\/06\/banner-blog-news-simple.png\",\"contentUrl\":\"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2022\/06\/banner-blog-news-simple.png\",\"width\":460,\"height\":240,\"caption\":\"Qualifio\"},\"image\":{\"@id\":\"https:\/\/qualifio.fidelodev.be\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/qualifio.fidelodev.be\/#\/schema\/person\/6284c2f99de35a9c0ef7bc6f7b9666a9\",\"name\":\"Felicity Still\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/qualifio.fidelodev.be\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/4bdf848731e03c2b5b7e4b1663727ff5c16eff99c98a6ed47a806eba00f27c53?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/4bdf848731e03c2b5b7e4b1663727ff5c16eff99c98a6ed47a806eba00f27c53?s=96&d=mm&r=g\",\"caption\":\"Felicity Still\"},\"sameAs\":[\"https:\/\/qualifio.com\/wp-content\/uploads\/2021\/12\/felicity-blog.jpg\"],\"url\":\"https:\/\/qualifio.fidelodev.be\/fr\/blog\/author\/felicity\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Les strat\u00e9gies de collecte de donn\u00e9es seront un sujet d'actualit\u00e9","description":"Quelle sera la tendance digitale #1 en 2022 ? Lisez notre communiqu\u00e9 de presse pour en savoir plus sur les strat\u00e9gies de collecte de donn\u00e9es !","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"fr_FR","og_type":"article","og_title":"Les strat\u00e9gies de collecte de donn\u00e9es seront un sujet d'actualit\u00e9","og_description":"Quelle sera la tendance digitale #1 en 2022 ? Lisez notre communiqu\u00e9 de presse pour en savoir plus sur les strat\u00e9gies de collecte de donn\u00e9es !","og_url":"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/","og_site_name":"Qualifio","article_published_time":"2022-02-01T08:35:16+00:00","article_modified_time":"2022-08-24T13:29:19+00:00","og_image":[{"width":460,"height":240,"url":"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2022\/06\/banner_blog_data_and_trends.png","type":"image\/png"}],"author":"Felicity Still","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Felicity Still","Dur\u00e9e de lecture estim\u00e9e":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/#article","isPartOf":{"@id":"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/"},"author":{"name":"Felicity Still","@id":"https:\/\/qualifio.fidelodev.be\/#\/schema\/person\/6284c2f99de35a9c0ef7bc6f7b9666a9"},"headline":"Sujet d\u2019actualit\u00e9 pour 2022 : les strat\u00e9gies de collecte de donn\u00e9es seront \u00e0 l\u2019ordre du jour cette ann\u00e9e","datePublished":"2022-02-01T08:35:16+00:00","dateModified":"2022-08-24T13:29:19+00:00","mainEntityOfPage":{"@id":"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/"},"wordCount":230,"publisher":{"@id":"https:\/\/qualifio.fidelodev.be\/#organization"},"image":{"@id":"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/#primaryimage"},"thumbnailUrl":"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2022\/06\/banner_blog_data_and_trends.png","articleSection":["Collecte de donn\u00e9es"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/","url":"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/","name":"Les strat\u00e9gies de collecte de donn\u00e9es seront un sujet d'actualit\u00e9","isPartOf":{"@id":"https:\/\/qualifio.fidelodev.be\/#website"},"primaryImageOfPage":{"@id":"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/#primaryimage"},"image":{"@id":"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/#primaryimage"},"thumbnailUrl":"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2022\/06\/banner_blog_data_and_trends.png","datePublished":"2022-02-01T08:35:16+00:00","dateModified":"2022-08-24T13:29:19+00:00","description":"Quelle sera la tendance digitale #1 en 2022 ? Lisez notre communiqu\u00e9 de presse pour en savoir plus sur les strat\u00e9gies de collecte de donn\u00e9es !","breadcrumb":{"@id":"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/#primaryimage","url":"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2022\/06\/banner_blog_data_and_trends.png","contentUrl":"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2022\/06\/banner_blog_data_and_trends.png","width":460,"height":240},{"@type":"BreadcrumbList","@id":"https:\/\/qualifio.fidelodev.be\/blog\/hot-topic-for-2022\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/qualifio.fidelodev.be\/fr\/"},{"@type":"ListItem","position":2,"name":"Collecte de donn\u00e9es","item":"https:\/\/qualifio.fidelodev.be\/fr\/blog\/category\/collecte-de-donnees\/"},{"@type":"ListItem","position":3,"name":"Sujet d\u2019actualit\u00e9 pour 2022 : les strat\u00e9gies de collecte de donn\u00e9es seront \u00e0 l\u2019ordre du jour cette ann\u00e9e"}]},{"@type":"WebSite","@id":"https:\/\/qualifio.fidelodev.be\/#website","url":"https:\/\/qualifio.fidelodev.be\/","name":"Qualifio","description":"Un site utilisant WordPress","publisher":{"@id":"https:\/\/qualifio.fidelodev.be\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/qualifio.fidelodev.be\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/qualifio.fidelodev.be\/#organization","name":"Qualifio","url":"https:\/\/qualifio.fidelodev.be\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/qualifio.fidelodev.be\/#\/schema\/logo\/image\/","url":"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2022\/06\/banner-blog-news-simple.png","contentUrl":"https:\/\/qualifio.fidelodev.be\/wp-content\/uploads\/2022\/06\/banner-blog-news-simple.png","width":460,"height":240,"caption":"Qualifio"},"image":{"@id":"https:\/\/qualifio.fidelodev.be\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/qualifio.fidelodev.be\/#\/schema\/person\/6284c2f99de35a9c0ef7bc6f7b9666a9","name":"Felicity Still","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/qualifio.fidelodev.be\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/4bdf848731e03c2b5b7e4b1663727ff5c16eff99c98a6ed47a806eba00f27c53?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4bdf848731e03c2b5b7e4b1663727ff5c16eff99c98a6ed47a806eba00f27c53?s=96&d=mm&r=g","caption":"Felicity Still"},"sameAs":["https:\/\/qualifio.com\/wp-content\/uploads\/2021\/12\/felicity-blog.jpg"],"url":"https:\/\/qualifio.fidelodev.be\/fr\/blog\/author\/felicity\/"}]}},"_links":{"self":[{"href":"https:\/\/qualifio.fidelodev.be\/fr\/wp-json\/wp\/v2\/posts\/30863","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/qualifio.fidelodev.be\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/qualifio.fidelodev.be\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/qualifio.fidelodev.be\/fr\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/qualifio.fidelodev.be\/fr\/wp-json\/wp\/v2\/comments?post=30863"}],"version-history":[{"count":0,"href":"https:\/\/qualifio.fidelodev.be\/fr\/wp-json\/wp\/v2\/posts\/30863\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/qualifio.fidelodev.be\/fr\/wp-json\/wp\/v2\/media\/30864"}],"wp:attachment":[{"href":"https:\/\/qualifio.fidelodev.be\/fr\/wp-json\/wp\/v2\/media?parent=30863"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/qualifio.fidelodev.be\/fr\/wp-json\/wp\/v2\/categories?post=30863"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/qualifio.fidelodev.be\/fr\/wp-json\/wp\/v2\/tags?post=30863"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}