Loyalty – Prisma media

“It is crucial and strategic for media companies to regain control of their first-party data alongside what GAFA is offering. Converting anonymous visitors into identified and logged-in ones is the challenge of tomorrow to provide readers with content tailored to their interests. This is why Qualifio is the ideal conversational and participative tool for engaging, converting and building direct, trusted relationships, especially via their new loyalty platform!”

Milena Morsy

Acquisition & CRM Manager