Blog

• Sales activation

How to increase the conversion rate in sales with Qualifio?

by Alice Heymans

• Data collection

Value exchange: what are consumers expecting in exchange for their personal data?

by Felicity Still

• Data collection

Mr. Wonderful: positivity and interactivity to generate traffic and grow their database

by Anastasia Babatzikis

• Inspiration

12 summer marketing campaign ideas to collect zero-party data

by Alice Heymans

• Data collection

L’Oréal EMEA: a data collection strategy that is worth it

by Anastasia Babatzikis

• Engagement

How to optimise the publisher’s conversion funnel by combining engagement and conversion strategies

by Felicity Still

• Inspiration

Our Father’s Day inspiration to blow your audience’s mind

by Anastasia Babatzikis

• Life at Qualifio

Celebrating our Qualifio values – Commitment, transparency & empowerment

by Felicity Still

• Inspiration

The best interactive marketing campaigns of April

by Alice Heymans